Land Purchase
American Royal takes a major step toward its new home by acquiring 47 acres west of 118th. This land purchase sets the foundation for a purpose-built campus in Kansas City, Kansas.
80 Acres Secured
This adjacent land acquisition, executed via the Patterson Family Foundation, signaled private donor support enabling a more cohesive site plan that now spans nearly 200 acres.
Site Officially Announced
American Royal signs a 99-year lease on land from the Patterson Family Foundation and hosts a public sign planting ceremony, officially announcing the future location of the new campus.
Zoning & Planning
American Royal works with the Unified Government of Wyandotte County to complete zoning, preliminary, and final development plan approvals for the new site.
COVID-19 Pause
Due to the uncertainty caused by the COVID-19 pandemic, all development activity on the new campus is paused to assess future event feasibility.
Festival Grounds Acquired
Despite the pause, American Royal purchases an additional 77 acres for future outdoor event use, laying the groundwork for robust community programming.
Strategic Planning Begins
The Board of Directors launches a forward-thinking strategic planning process to define the future of the American Royal and its role in agriculture education and entertainment.
Plan Approved
The Board approves a new Strategic Plan, including a fresh mission, vision, and purpose. This update re-centers the project around long-term impact.
Campus Rebooted
With a new strategic plan in place, the Board directs staff to formally reengage on development of the new campus project.
Execution Plan Approved
The Executive Committee approves the internal work plan that will implement the strategic direction, turning planning into action.
Design Revisions
Design revisions begin to align the campus with purpose-driven goals and respond to significant construction cost escalation.
Final Plan Approved
The revised final development plan for the campus receives full approval, officially launching the next stage of development.
Site Work Begins
Construction officially begins on the new American Royal campus in Kansas City, Kansas with grading and site prep activities.
First Steel Raised
The American Royal celebrates a major milestone with its 'barn raising' event as the first piece of steel is anchored into the ground.